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Back Car Sales Down 18 Percent During April 2015

The downward trend in the national automotive market continued in April 2015. The Indonesian Automotive Industry Association (Gaikindo) scored penjualaan cars in the fourth year only 81 600 units, dropped as much as 18 percent compared to the previous month's sales total 99 410 units.

Cumulatively, sales of four-wheel vehicles in Indonesia in January-April 2015 as many as 363 945 units or 16.3 percent decrease compared to the same period in 2014.

Throughout April, almost all brands of vehicles in the country to pave the negative sales. Except Peugeot is still rising despite the amount is not significant, namely from 3 units in March to 7 units.

For total from January to April, only Honda and Peugeot are still growing sales respectively 12.2 percent and 4.5 percent. While other brands car sales plunged.

Based on market share, Astra continues to dominate the national automotive market even though the percentage is down. Gaikindo noted, Astra Group with six vehicle brands besutannya until April controlled 50.4 percent of the national automotive market, down compared to the April 2014 which amounted to 53.1 percent.

Toyota so far so pemuncak market, although its dominance is reduced after sales fell in April by 5.6 percent compared to March or minus 24.3 percent in January-April 2015 compared to the same period in 2014.


Despite the monthly sales data shows Toyota's market share rose from 32 percent in March to 36.9 percent in April, but the cumulative first four months of 2015 its share fell to 31.8 percent from 35.2 percent in January-April 2014.

Unlike the case with his group mates in the Astra, Daihatsu it increased its market share both on a monthly basis and cumulatively from January to April. When in March 2015 Daihatsu dominate the market 16.4 percent, the statistics recorded an increase in April to 18.2 percent. Similarly penguasaaan total market from January to April 2015, the figure rose to 16.5 percent from 15.4 percent in the same period last year.

Main competitors

Honda is currently a competitor Astra fastest growing. Mobilio presence in the MPV segment, the Honda significant boost sales in the last four months. Although in April Honda's market share shrink from 14 percent in the previous month to 13 percent. But overall, from January to April 2015, the Honda market share increased to 15.1 percent from January-April 2014 that only 11.3 percent.

Besides Daihatsu and Honda are growing positively, the cars of other brands follow the lead of Toyota in which the control of market eroded by melandainya sales.
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Prepare Toyota Sienta Beauty, New Rival Honda Freed

Toyota Motor Company (TMC) is preparing a new car Sienta to intercept the pace of Honda Freed. Beautiful car which is positioned as a sister Toyota Innova was reportedly also will be marketed in Indonesia.

As reported indianautosblog page, Thursday (28/05/2015), the latest car TOYOTA SIENTA starting this year will be marketed outside of Japan. This was done TMC after seeing rising demand for MPV cars in India and several ASEAN countries.


If TOYOTA SIENTA in the previous series has a retro design similar to the Mini Cooper, TMC is now making tapil more aggressive with accents pull line and sharp angles. Similar to Honda Freed, Sienta also has sliding doors on both sides for easy access of passengers when parking in tight places.

Cars with dimensions of 4.23 m long, 1.69 m wide and 1.47 m high was also received refresher in the interior sector. The most striking change is the casual impression thanks to the beige-black bandage. Similar Datsun Go +, transmission lever Sienta also made into the dashboard for the first-row seats easier.

For the kitchen runway, TMC TOYOTA SIENTA equip new cars with engines of 1,500 cc four-cylinder VVT. It said bursts of energy reached 109 hp at 6,000 rpm rotation with 136.6 Nm of peak torque at 4,400 rpm. With automatic transmission CVT, TMC claimed fuel consumption Sienta reaches 20.6 km / liter.

Despite TMC has announced TOYOTA SIENTA released in Japan next July 9, 2015, Toyota Astra Motor (TAM) as the holder of the Toyota brand in Indonesia is still not give any response related to the appearance of the five-passenger car.

Some rumors mention TAM has scheduled a new car TOYOTA SIENTA slide in the 3rd quarter of 2015. However, if you see the Indonesian car market is still sluggish, there is a possibility of the beautiful sister of Toyota Innova 2016 it will be launched.
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Honda Mobilio down, HR-V So demand in Indonesia

Jakarta - Low Vehicle type multi-purpose vehicle (LMPV) Honda Mobilio no longer be the best-selling products of PT Honda Prospect Motor (HPM), the title now taken by crossover utility vehicle (CUV), Honda HR-V Buy Now.

Honda Mobilio down, HR-V So demand in Indonesia

"Indeed LMPV and Mobilio market is down and we no adjustment of production. It would be better for us to prioritize (production) to the HR-V," said Marketing and Aftersales Director of HPM, Jonfis Fandy, when met in Jakarta, recently.

According Jonfis, pivot (reservations) HR-V which has been started from the Indonesia International Motor Show (IIMS) 2014 ago and consumers also do not want to wait so long HPM want to deliver HR-V to consumers more quickly.

However, according to Jonfis, Harga Mobil Mobilio remains one of the products that contribute substantially to sales other than Honda HR-V.

Throughout January-April 2015, the HPM recorded sales of 55 071 units. Honda HR-V a major contributor to Honda's sales amounted to 28.18 percent, reached 15 521 units. The Honda Mobilio become the second largest contributor to sales after the achieved sales of 13 274 units or 24.1 percent.
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